SEO must be done in two different aspects to increase the search engines’ fondness to it. While one of these aspects relates to On-page optimization, the other relates to Off-page optimization. The latter is as important as the former, and probably even more important than it.
Link popularity is a key factor utilized by the famous search engines in ranking websites. In order for SEO, to be useful, it needs to provide valuable, authentic and educational website content as well as information at the same time maximizing “Off-Page” factors in securing good ranking in search engine positions.
What are Off-page SEO factors?
- Off-page SEO factors include all those components which are not present on your webpage, but still have the ability to control the ranking of your website in the search engines.
- The main off-page SEO factor is origin of links from other websites to your webpage. In other words, it is the number of incoming links to your website that determines its ranking on the search engine.
- If a greater number of websites connect to your webpage through the links present there, the search engines automatically bestow a higher rank to your page. This method is particularly effective when the content of your website is similar or related to the content of the websites on which the link originated.
- The best method would be to post articles with link to your website on directories hosting similar information. You can also participate in forums and blogs based on similar themes can leave your remarks which contain link to your website in your signature.
Levonsys offers Complete Marketing solutions for your online business. We offer services like professional SEO, Link Building services, Search Engine Marketing, Social Media Optimization.
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