Wednesday, August 10, 2011

Advantages Of Dynamic Web Design

In this era of online marketing, web design has become an integral and a necessary part. The need of the hour demands Web design to be such that it easily conveys the internet information to the user’s end. The dynamic graphic design is largely used as it provides stylish and sophisticated websites that attract the visitors. Also, as integrated with high-end programming it also provide easy navigation through the site.
Today, the static medium for dissemination of information is no longer preferred. Moreover, the websites now made are dynamic, more concerned about selling their products and making it interactive for the user by providing options such as live chats, videos, advanced graphics and many other things. Here, in this write up we will let you know why dynamic websites should be chosen….

Why Choose Dynamic Web Design?

  • The content on the static pages do not change with every request unless its manually updated whereas dynamic page content or appearance can be changed by end user or changes in computing environment such as time, modifications, etc.
  • A dynamic website design has a vast database for storing information as compared to static pages
  • These type of websites are integrated with high-end programming that enable in making changes easily and allows the information to be edited and updated later on
  • This web design provide a neat and an well-organized look
  • Dynamic web designs are easy to maintain even though these websites are loaded with graphics and information.
  • Dynamic web design is useful for e-commerce sites and shopping portals as it provides easy navigation through a number of pages to the user
  • Provides attractive look as it consists of advanced graphics
  • Dynamic web design provides good presentation of contents, designs, subheads and tabs that gives a much sophisticated and professional look
Thus, a dynamic web design helps in making a website user friendly and draws a large number of visitors. But if you are opting for a good web design, you should go for a reputed web design company that provides world class websites.

At Levonsys we use cutting edge, targeted Search Engine Optimization and Search Engine Marketing techniques to maximize relevant traffic to your web site. Our SEO strategies are dynamic and designed to produce long-term results.

Website Design Hyderabad


 

How Website Content Helps In Internet Marketing

For marketing on the World Wide Web, the proper depiction of the business through the written word is of the utmost importance. While pictures and flash animations play a decisive role in attracting the web surfers, the hardcore information that buyers look for in a website can be only explained through well-written content. With the advent of SEO techniques in Internet Marketing, Web Content has also emerged as a powerful tool to promote websites on the search engines.
This write-up discusses how content and article writing are changing the face of internet marketing by adding substance to a website and also keeping the readers around the world hooked to it.

Representation Of Business, Products And Services
Content is the mirror that reflects the company’s image on the internet. No wonder then that most companies today are investing in professional writers who can represent them in the best manner. If we come to the products and services, then merely writing on the business offering is not sufficient; it has to be impactful enough to let a potential buyer want to avail it.

Power of Keywords
Relevant keywords, if properly inserted in the content of a website, attract the search engine crawlers to select your website for promotion. While on one hand it eases the task of ranking, on the other hand, the web surfers get easy access to the topics, products or services that they are searching for.

Promotion Through Back Links
Nowadays, article and blog writing have ceased to exist as mere informational mediums. In terms of businesses, these give the viewer crisp information about the industry or products. Moreover, the backlinks created through them are effective at promoting the website in front of relevant readers from all over the world. If the written content is of high quality and engrossing enough then no one can stop the viewers from visiting your website again and again. Your publicity is sure to soar high if you consistently keep posting an article each day with important information.
While visuals manage to attract at once, the written word stays imprinted in the mind forever. A website can gain a prestigious position among the millions that come up every day on the web through innovatively written content and articles. But to make the online marketing campaign successful, the key is to present what you have to offer coupled with what the readers want to read.

We at Levonsys provide you our specialized Pay Per Click (PPC) Campaign Management Services for effectively and economically running your Adwords, Text-Ads and Banner Advertising campaigns on Google, Yahoo and their partner sites. Clients or Organizations willing to get their PPC campaign managed by us are encouraged to open their own Google Adwords account and get their own credit card registered with it to make arrangements for their advertising liabilities towards the respective search engine
 
Website Design Hyderabad

Web 2.0 Services are Useful Small Businesses Marketing

Businesses whether small or big, need an online presence to reach to greater heights of success. Web world has always come out with some or the other feature or technology facilitating the growth of businesses. Web 1.0, Web 2.0 and Web 3.0 are few of those technologies.
The advent of Web 2.0 has made sharing of Information, Collaboration, and user-centered design easier and faster on the web. Interaction among the users on Web 2.0 sites is much more as compared to other technology enabled sites. Also:
  • Web 2.0 has offered a new and competitive edge especially to the small business enterprises.
  • With its help, the business collaboration has become decentralized and is being shared by not only management of the companies but by the prospects and customers as well.
Negating the earlier studies that revealed that, ‘Web 2.0 offers no benefits to the start-up and small businesses’ this technology is serving highly beneficial to both. Here, are some of the Web 2.0 applications that are used by Small Businesses as their marketing strategies and which have helped them in achieving unparalleled success:

Blogging
Blogs are one of the best online marketing tools that are capable in bringing a lot of quality traffic to a website. WordPress, Blogger and TypePad are few popular blogging sites where small businesses post their promotional as well as informational blogs. Most of these submissions are free and thus prove to be cost-effective for small businesses.

Podcasting and Vodcasting
Podcasts are an effective way of imparting information about the products to the customers along with company news and other useful tips. Small businesses also use videos as part of podcasts, making it Vodcasting.

Social Networks
Use of Social Networking sites like Twitter, Facebook, Linkedin etc. has brought about a boost in business promotion. Businesses create their own communities and directly get connected to the customers.
Also, these networks are internally used by employees to better their project coordination and working.

Wikis
An interactive dialogue session is easily developed between visitors and the companies using EditMe, JotSpot and Socialtext. Through these means, visitors are given space to edit the information provided by the company and put in their own researched stuff.

Syndication
By means of syndication, the small businesses are able to get feeds from the visitors. RSS and Atom formats are used to attain these feeds.
All these above applications of Web 2.0 are:
  • Highly effective
  • Cost-efficient
  • Have wider reach
Owing to these benefits of Web 2.0, Small business marketing has become more successful in garnering business.

We at Levonsys provide you our specialized Pay Per Click (PPC) Campaign Management Services for effectively and economically running your Adwords, Text-Ads and Banner Advertising campaigns on Google, Yahoo and their partner sites. Clients or Organizations willing to get their PPC campaign managed by us are encouraged to open their own Google Adwords account and get their own credit card registered with it to make arrangements for their advertising liabilities towards the respective search engine.
Website Design Hyderabad


Determining The Perfect Domain Name For Your Business/Website

At the time of getting your website developed from a professional web development company, you must have come across one important question i.e. what is the significance of registering best domain name for your business, when you can settle down on any ordinary domain name? The answer is very simple. Domain name or the URL of website acts as an identity for your web business. It is a major determinant of your web reputation. And, promotion of business, revenue generation, marketing etc. relies heavily on your domain name. A domain name makes it easier for the target audience to locate your website. So, it is requisite to choose the best domain name for your company. Here are the tips that should be kept in mind while selecting a domain name for your website:
  • Relevance Of Domain Name
    Once you start the brainstorming session, list down all the words associated with your business. Now, just look at the relevance of these words in such a way that the website that you are launching caters to which segment with what; e.g. if you are dealing in a business that is related to selling dog food, then go for a domain name that comprises words like dog, pet, puppy, pooch, etc. on the other hand, if you are selling dog food and choosing a domain name having word like cat, milk, etc. would draw the target audience away from the website, thus affecting the overall revenues.  So, choose a domain name that is relevant to your nature of business.
  •  
  • Keep A Check At Competition
    For keeping your domain name unique, and preventing it from getting mixed with other sites, test the chosen domain name against the ones already running on the net. Run a trademark search on the domain name in order to avoid any legal hassle from a competitor. Besides, your aim is to generate revenue and target audience not to get a court order. So, be very sure of your domain name while checking it with the prevalent competitors in the web world.
  •  
  • Use A Popular Extension
    It is best to go with .com as the extension for your domain name. Other options like .net, .org, etc. can also be used. Today also majority of people believe that .com is particularly linked with business. So, for better brand recognition, choose a domain name with .com extension.
  •  
  • Domain Name That Can Be Easily Spelled
    A domain name should be easy to spell and remember. In order to allow your target audience to reach out to you easily, keep your domain name as simple as possible. Avoid hyphens, numbers or odd words.
  • Insert At Least One Keyword
    Using a keyword in domain name automatically promotes the web business. Hence, keyword rich URL should be used for effective promotion.
The above mentioned tips should be kept in mind while selecting the best domain name for your website.

Website Design Hyderabad 

Levonsys is a 10 year old – Website Designing and Website Development company in Hyderabad, India and Texas USA. We cater and collaborate with a wide client base and business partners across the globe and offer a galore of services relating to all the sectors in the IT Industry.


Search Engine Marketing Problems

In the current era of technological innovations, the World Wide Web has witnessed a considerable growth in the Search Engine Marketing. But like any other Internet-based systems, the mode of Search Engine Marketing is not all perfect and free from hiccups. These problems are not big in magnitude but at the same time these issues hampers the smooth functioning of the system of Search Engine Marketing.


Key To Search Engine Marketing
The first significant issue in Search Engine Marketing is the effective use of keywords. Keywords have to be present in the content of a person’s business website in order to do attract high traffic to the site. In case of search engine marketing, the keywords are required to be embedded into the content in the most natural manner. It should be done in such a manner that it does not disrupt the grammar of the content in the website.
The second most common element in search engine marketing is money. A significant amount of money is invested for fine-tuning the Search Engine Marketing strategies. For this, you need the expert advice of experienced SEM professionals who will do all the work for you and this incurs a lot of cost. But the returns on investment are rewarding enough to far outweigh what you paid the professionals.
But another point that needs to be kept in mind is that experts hired take the pains to know the company well in order to launch a marketing campaign befitting your company’s professional standing.
The growing trend of Search Engine Marketing is seen as a boon in the field of online marketing. Buyers and sellers involved in online B2B marketing can adopt the finer aspects of website designing with efficient use of keywords. This can thus effectively generate more online business for entrepreneurs and help them in making maximum profit.

Search Engine Optimization Hyderabad


We at Levonsys provide you our specialized Pay Per Click (PPC) Campaign Management Services for effectively and economically running your Adwords, Text-Ads and Banner Advertising campaigns on Google, Yahoo and their partner sites. Clients or Organizations willing to get their PPC campaign managed by us are encouraged to open their own Google Adwords account and get their own credit card registered with it to make arrangements for their advertising liabilities towards the respective search engine.

Website Design Hyderabad


Important Tips For A Website Designer

 Levonsys is a dynamic company specializing in innovative web design with powerful functionality for better online business. Its creativity and natural flair for blending originality with functionality sets it apart from its competitors.
Our team of experienced web designers in Hyderabad with a history of producing quality custom designed web sites. All the web sites that we design are individually tailored to meet our client’s requirements.
Levonsys provides you professional web designing and website development services, offshore website designing, Internet application development, graphic designing, ecommerce website development, php mysql developers India, flash designers Hyderabad, India web design.
 
A website is actually a display window of the company or an organization. Hence, it’s important that it should be designed well as it would be beneficial to not only retain the existing users but attract new ones as well. Enlisted below are certain important factors that every website designer should keep in mind while designing the websites:


Fonts – Make use of some basic fonts such as “Arial: or “Times New Roman”, which are installed on every computer. If you use a font that is not installed on the visitors computer, so the web browser will automatically choose a default font and this will damage the look and design of your website. So, utmost priority has to be given to the font type and size being used on the website.

Use Of Appropriate Colors - Colors can enhance or break the look of your website. Use a balanced color scheme. The colors chosen should be as such that makes the content readable on the webpage. If the content is not readable, then it is bound to leave a bad impression on the visitors.

Distracting Elements Should Be Avoided – Make sure that if you use graphics or any type of flash animations on your website, it should be properly placed. While designing a website it should be given top most importance as it can annoy or distract the users of that website.

Use Of Small Images And Alt Tags – Upload small graphics or images in the webpage as it reduces the loading time of the website. Save the images in the formats like .jpeg, GIF etc. With the images, make use of ‘alt’ tags. It helps the user to understand the website well in case the image or the graphics is not loaded on the visitors system.

Proper Testing Of The Web Pages – After you are through with the designing process, test the web pages you have created on major web browsers such as Internet Explorer, Mozilla, Chrome etc. Sometimes the preview may not be the same in all the web browsers. Therefore, in order to avoid that problem, properly test you all your web pages. It is one of the crucial tasks before you site is uploaded by the web hosts.
Designing a website can be really a herculean task! But, keep the above written points in mind to create powerful and impactful website.

Web Development Company Hyderabad

Levonsys is a 10 year old – Website Designing and Website Development company in Hyderabad, India and Texas USA. We cater and collaborate with a wide client base and business partners across the globe and offer a galore of services relating to all the sectors in the IT Industry.
 

Tuesday, August 9, 2011

Best Ecommerce Software Programs

Ecommerce is the term related to online buying and selling of goods or services. The growing access of the Internet and its reach to even the remotest areas of the world has perked up the growth of ecommerce. Time is a crucial factor in everybody’s life, wastage of time is unaffordable in the current times. Ecommerce websites is a time-saving solution that enables a buyer to purchase goods from any part of the world in any quantity. The choice options are extensive and the prices are reasonable. Having a shopping cart or an ecommerce website proves highly profitable for a business. Businesses looking forward to have their own ecommerce sites or shopping carts require advanced software programs.
What do you understand by ecommerce software programs?
The software programs that enable a developer to create a site that displays your company’s products or services along with options to buy them are the ecommerce software programs.
There are 3 ways of creating an ecommerce store:
  • Using ‘out of a box’ software
  • Signing up with ecommerce hosting company
  • Using necessary codes creating your own program
There are numerous Ecommerce Software Programs available in the market but selecting the best one for your business is a must. We provide you the characteristics of an ideal ecommerce software programs that you must look out for while choosing yours.
But before that you need to know some points:
  1. Analyze your requirements: what you want in your store.
  2. Calculate your budget
Your ecommerce store MUST BE:
  • Capable of providing an attractive storefront appearance
  • Able to handle all the requisite backend operations
  • Be easy to install
  • Having an efficient payment gateway system
  • Designed by reliable companies
Capable of providing an attractive storefront appearance:
Designed by reliable companies This includes
  • professional appearance
  • Attractive template
  • Is able to display maximum products
  • Site made should be easily navigable
  • Site should be displayed in all the browsers
Handle all the requisite backend operations:
This includes:

  • Record keeping: of purchases, shipping details, tax paid, etc.

  • Should not use cookies

  • Systematic and timely mailing to the clients

  • Should be easy to install :  The software shall be designed such that it requires simple coding and programming.
    Have an efficient payment gateway system :  Until the payment system is not effective the transactions of the online store suffers. So, it is necessary for a ecommerce software program to have an effective payment gateway system.
    Should be designed by reliable companies : The software program must be designed by trusted firms with wide client base. If your ecommerce software program provides fulfills all the aforementioned features then it is an ideal one and will enable you to build a perfect ecommerce store or site.

    Ecommerce Web Design Company

    We at Levonsys provide you our specialized Pay Per Click (PPC) Campaign Management Services for effectively and economically running your Adwords, Text-Ads and Banner Advertising campaigns on Google, Yahoo and their partner sites. Clients or Organizations willing to get their PPC campaign managed by us are encouraged to open their own Google Adwords account and get their own credit card registered with it to make arrangements for their advertising liabilities towards the respective search engine.

    Best Ecommerce Solution

     Levonsys's ecommerce web design solutions are designed with that in mind. Our advanced solutions feature a combination of an SQL (Structured Query Language) Server database and the programming language “asp.net.” Our shopping carts are robust and extremely stable. That means your customers cash out quickly, easily and securely. And since our eCommerce solutions are custom designed, your site looks and works the way you want it to, unlike second rate “out-of-the-box” solutions.

    What is an Ecommerce solution
    It is the complete solution to your online needs: buying and selling of products and services. Whatever you require to conduct an online business, you will get it. Various packages or ecommerce deals are available catering to different needs of the businesses. It encompasses setting of the business online, payment gateways, shopping cart, promotion, etc.


    What are the ideal features of the best ecommerce solution?
    Cost effectiveness :-  This is the first parameter on which an Ecommerce Solution is selected. Every business, whether small or big, searches for cost effective ecommerce solutions. ‘Maximum benefit at minimum cost’ is the mantra for every business.
    Swiftness :-  In the world where speed is the need of the hour, an ecommerce solution that offers speedy solution is most preferred.
    Security :-  The customers first ensure that the deal they are getting into is safe and completely secure. As the process of purchasing requires the customer’s credit card details it becomes very essential to assure the safety measures. Having proper security measures enables you to earn the trust of your customers.
    Offers various options to the customers :-  Ensure that your customers are offered with numerous payment options. The purchase should take place without any hassles. Debit Cards, PayPal payments, Digital Cash and Online Checks should also be provided. Also, there should be different mode of orders like through mail, fax, telephone, etc.
    Choosing the perfect Ecommerce solution for yourself is an imperative thing for any business. The success of the company that is achieved through online presence depends on the Ecommerce solution you opt for. Thus carefully select your Ecommerce solution keeping in mind the aforementioned features.

    We at Levonsys provide you our specialized Pay Per Click (PPC) Campaign Management Services for effectively and economically running your Adwords, Text-Ads and Banner Advertising campaigns on Google, Yahoo and their partner sites. Clients or Organizations willing to get their PPC campaign managed by us are encouraged to open their own Google Adwords account and get their own credit card registered with it to make arrangements for their advertising liabilities towards the respective search engine.

    Components of an E-commerce website


    With the world growing advanced every single day, ecommerce is pacing up at an equal pace. Ecommerce is the platform that connects hundreds of businesses and customers, it is the place where buying and selling of services and products occur. More and more Internet Businesses are emerging up.
    Levonsys's ecommerce web design solutions are designed with that in mind. Our advanced solutions feature a combination of an SQL (Structured Query Language) Server database and the programming language “asp.net.” Our shopping carts are robust and extremely stable. That means your customers cash out quickly, easily and securely. And since our eCommerce solutions are custom designed, your site looks and works the way you want it to, unlike second rate “out-of-the-box” solutions.

    With the world growing advanced every single day, ecommerce is pacing

    What is the first thing you need to set up an online business? Yes, an ecommerce website. Here in this write up we will throw light on the imperative components of the ecommerce website. These components are a must for any ecommerce site.

    There are three main components of ecommerce websites:

    Catalog:
    This is the first type of component that an ecommerce website must have.
    • It consists of a range of a products varying from say 2 to thousands.
    • An attractive online catalog displays an array of products with description of the products and its prices.
    • What determines the type of catalog, a business needs? Nature of business.
    Shopping Cart:
    The second most vital component that an ecommerce site must have is a shopping cart.
    • Shopping cart is a software that is designed to assist the customers in buying the products.
    • A shopping like a catalog can be a simple one with few products to offer and can also be on a large scale having numerous products.
    • The shopping cart range and features can be chosen as per the requirements of the clients.
    Payment systems:
    • Like every shop has a cashier similarly all ecommerce sites must have efficient Payment Gateway through which customers can pay for their purchases.
    • These gateways are meant to carry out the transactions between the customers and the businesses with ease.
    • The online payments for customers are mostly through credit cards and between businesses through vouchers.
    • Computerized invoice billing system is also used by some ecommerce sites.
    The transactions that are carried out should be secure in order to hold on to the trust of the customers. The owners of the ecommerce website should make all possible arrangements to make their site easy to access and secure to use.

    We at Levonsys provide you our specialized Pay Per Click (PPC) Campaign Management Services for effectively and economically running your Adwords, Text-Ads and Banner Advertising campaigns on Google, Yahoo and their partner sites. Clients or Organizations willing to get their PPC campaign managed by us are encouraged to open their own Google Adwords account and get their own credit card registered with it to make arrangements for their advertising liabilities towards the respective search engine.
     

    Effective Ecommerce Web Designing

    In today’s busy world, one prefers to do shopping by scrolling the mouse and clicking buttons instead of driving to the department store and waiting in queues. For this, E-commerce websites offer the perfect solution. Nowadays, companies design websites which inform the potential customer of the various items and choices they have and all the customer has to do is select the product and make online/offline payments to get the products delivered at their doorstep. To design an effective website thus becomes a necessity for any E-commerce company. Listed below are certain tips and guidelines to be considered while designing an effective ecommerce website.
    • Just like in any real store, for good sales, the convenience of the customers is to be given priority. A webpage must be attractive enough to capture the customers’ attention when they are browsing various options.
    • Similarly, the webpage must contain adequate information so that the customer feels comfortable. The webpage must be designed in such a fashion that even less tech-friendly people can use it. Comparing the virtual shops to a real store, the WebPages are designed so that the customers can easily navigate from one product to another.
    • To encourage customers to visit again and again, the company can ensure that the webpage highlights attractive discounts and schemes. The webpage must showcase the variety in the products they have, so that the customers feel that they have a lot of choices to decide over.
    • Just like the cashier who at the end of your shopping asks you if there is anything you need that was not available, or asks you to fill comment cards, a webpage can also request the customer for similar details. The webpage should offer the customer a sufficient number of payment options.
    • The most important thing to be taken care of is that the delivery of goods should be done on time. There should be customer help lines available on the webpage, which the customers can use if they face any difficulty.
    Such progress by technology gives the practice of shopping a complete makeover and one can enjoy the experience of shopping in the comfort of one’s home. Developers all over the world are realizing the various techniques to ensure complete clients satisfaction and are rapidly incorporating novel techniques to make this experience wholesome for the shoppers.

    Levonsys's ecommerce web design solutions are designed with that in mind. Our advanced solutions feature a combination of an SQL (Structured Query Language) Server database and the programming language “asp.net.” Our shopping carts are robust and extremely stable. That means your customers cash out quickly, easily and securely. And since our eCommerce solutions are custom designed, your site looks and works the way you want it to, unlike second rate “out-of-the-box” solutions.

    We at Levonsys provide you our specialized Pay Per Click (PPC) Campaign Management Services for effectively and economically running your Adwords, Text-Ads and Banner Advertising campaigns on Google, Yahoo and their partner sites. Clients or Organizations willing to get their PPC campaign managed by us are encouraged to open their own Google Adwords account and get their own credit card registered with it to make arrangements for their advertising liabilities towards the respective search engine.


    Tips For Designing a Great Mobile Website

    Mobile website design is a far cry from designing a desktop website. This is owing to the fact that Mobile web design faces many challenges, a significant one being that there is no uniform browser for mobile devices. Also, the different screen sizes are taken into account while designing a mobile website. But, it is possible to design a great mobile website by following these simple steps which are the following.
    1. While understanding the limitations of mobile phones, their capabilities such as phone, camera and SMS facility need to be recognized while designing the mobile site.
    2. Understanding the impatience of mobile users who want fast access to bite-sized content.
    3. Keeping it short and simple.
    4. Focusing on speed. As functionality is more important than style; large images, flash animation and video should be avoided which can slow the site down.
    5. Making it useful i.e. what a user on the move needs.
    6. Making the site compatible with all phones.
    7. Choosing a domain name that would make easier the search for the site.
    8. Site marketing to ensure customers finds the site. Investing time on SEO, paid search listings, operator portal and directory submissions is a good idea for marketing the site.
    9. Analysis should be done using a tool like Google Analytics to keep on improving the mobile website.
    10. Overspending should not be done. A simple start would bring the return on investments faster.
    Summing up, designing a great mobile website takes only that much time as it takes one to breathe provided the above mentioned tips are followed in a meticulous manner with attention to the finest details. Thus, the creation of a great mobile website depends on the execution of a few simple steps. It is over and done with by the completion of these steps.

    Levonsys has been successfully providing unmatched outsourcing solutions in several mobile enterprise applications and consumer applications for iPhone users. Levonsys iPhone Center is specialized in providing rich mobile applications using the iPhone SDK. We have expert programmers, who have continuously given successful results in iPhone Application Development, Mobile Application, and iPhone Programming. We have stronghold in making third party iPhone applications.

    We at Levonsys provide you our specialized Pay Per Click (PPC) Campaign Management Services for effectively and economically running your Adwords, Text-Ads and Banner Advertising campaigns on Google, Yahoo and their partner sites. Clients or Organizations willing to get their PPC campaign managed by us are encouraged to open their own Google Adwords account and get their own credit card registered with it to make arrangements for their advertising liabilities towards the respective search engine.


    Monday, August 8, 2011

    Tips for Website Content Writing

    Content of the website is probably the most crucial element which has a considerable impact on its success or failure. Most people make the mistake of giving more importance to the design of the website rather than its content and fail to understand that a great design cannot make up for a substandard content. With the evolution in the world of web, it is essential that the content should also grow and evolve. There are 5 strategic steps that can help in keeping your visitors glued to your site which can be listed as:

    Write Timeless Content

    Trends keep on changing with time. Therefore, it becomes important to ensure that your content does not loose significance with the passage of time. The writer must try to write content that will stay relevant long after it has been written.

    Content Should Complement Your Business Goals

    The content of your website should be aligned with your business goals and should be capable of establishing the authority of the business as a trustworthy business in the sector. It should be able to drive your sales and bring in prolific deals.

    Ensure That The Content Evolves With Time

    Good content is always able to establish an evolving relationship between a customer and business. The content should be in tune with the latest business trends and should be regularly updated so that the viewer does not see the same mundane content every time he/she visits the site
    .
    Keep The Tone Of Content Well Regulated

    The tone & voice of content largely depends on the type of website and the audience. While writing content one should keep in mind that whether they want to establish a more informal relation with customers through lively and interactive content or maintain a professional corporate image.

    Define Key Themes

    Clearly define the key areas of business and the subtopics that you wish to highlight. This will help you in writing target specific content. Use the key words and key phrases effectively to make the content more meaningful.

    Good content will always direct more traffic to the website. What is noteworthy is that an attractively designed website can only bring the visitor to browse through the site but what will keep them hooked is the content.

    We at Levonsys provide you our specialized Pay Per Click (PPC) Campaign Management Services for effectively and economically running your Adwords, Text-Ads and Banner Advertising campaigns on Google, Yahoo and their partner sites. Clients or Organizations willing to get their PPC campaign managed by us are encouraged to open their own Google Adwords account and get their own credit card registered with it to make arrangements for their advertising liabilities towards the respective search engine.

    Tips Of Getting Traffic From Facebook

    Popularity of social networking in recent years has given a boost to its use as a source of getting more traffic for your website.


    There are so many social networking sites available on the internet that can actually benefit you in attracting more traffic to your website. But the question is which social networking site can serve your purpose in the most efficient manner? The answer to this question is nothing else but your very own Facebook, undoubtedly the most popular one in the internet world.
    Through Facebook you can not only stay in touch with your friends, but you can also use it as an effective medium for promoting your website and attracting more traffic to it. But, there are certain tricks that should be followed for getting the desired results and see how Facebook turns into a traffic monster for your website. In this write-up, we are providing you some of the basic tips that will help you in promoting your website through Facebook.
    Use your profile as your weapon

    Making an interesting profile is the first key to become popular on Facebook. Add enough information about yourself and make your profile public for attracting people who might show interest in visiting your website. Opportunities like posting information about your endeavors, adding pictures, videos, galleries, etc. offered by the Facebook will help you in generating interest among the people.

    Be active

    Building your own network on Facebook and posting information on regular basis will make you an active Facebook user, thus, it will add to your credibility. Long delays in updates will slow down the pace of traffic on your website, which can actually be really harmful for you. Visit the profiles of people who have joined you, taking part in their groups and showing interest in their activities will generate curiosity among them for gathering more information about you.

    Check what Facebook has in store for you

    Facebook offers you the flexibility to add social ads, applications, RSS feeds, etc. to your profile for widening your base on the network. Take advantage of these inexpensive features as they can work for you in a great way and will generate lot of traffic for your website. You can directly post apps, ads and RSS feeds on your Facebook profile simply within few minutes.

    Start a group

    Although, there are already so many groups on the Facebook, there is always a room for creating your own group for attracting a niche audience. People keen to know more about the business you are involved in will surely show interest in your group and will become part of it. This will automatically direct the targeted audience to your website and increase traffic on it.
    Facebook keeps on upgrading its structure and functioning, so it’s better to keep yourself updated for targeting the right audience at the right time. We assure that following these simple tips for your Facebook account will surely bring considerable increase in the number of visitors on your website.

    Website design Hyderabad 

    Our team of web marketing experts at Levonsys will create a SMO strategy that will give your website a good position and exposure in Social Media websites, which in turn will generate targeted traffic and also help create customer loyalty, brand identity among your targeted customers.

    Social Networking

    You must have heard a lot about Social Media but are still in a quest of understanding, what it actually means? If yes, then this write up is there to help you learn about social media completely. Social Media is constituted by two words, one is Social and other is Media. Media is an instrument or a vehicle of communication like radio, newspaper, etc. And, social means society. So, Social Media stands as a social instrument of communication. Social media is a very powerful tool that not just gives you information, but also interacts with you. Unlike regular media, which can also be referred as one way street where one cannot give a feedback, Social Media gives a person liberty to share his views & opinions.


    What are Social Media Websites?

    A Social media website offers a common platform to the users where they can share their views, opinions and can directly communicate with each other. One can also be overwhelmed with the availability of plethora of social networking sites available these days. Some of the social networking sites are Facebook, Twitter, MySpace, etc.

    What Does Social Media Comprises Of?
    • Online forums (e.g., DigitalPoint)
    • Social networking sites (e.g., Twitter)
    • Blogs (e.g., WordPress)
    • Social bookmarking sites (e.g., Digg)
    • Photo sharing sites (e.g. Flickr)
    • User reviews (e.g., Amazon)
    • Content aggregators (e.g., FriendFeed)
    • Video sharing sites (e.g., YouTube)
    • Streaming sites (e.g., Ustream)
    • Crowd sourcing (e.g., Wikipedia)
    The Main Factors For Using Social Media Websites Are:
    Web traffic
    Regular readers
    Subscribers
    Money
    Links and exposure

    How To Maximize Social Media Impact?

    Large organizations appoint social media specialists for maintaining their company’s social media presence online. The best ways in which one can capitalize social media impact in minimum investment are:
    • Focusing on not more than three social media sites at a time
    • Scheduling timely interactions for each social media everyday
    • Don’t advertise your business, rather interact with target audience
    • Efficiently manage your social media tool
    Downfalls of Social Media:
    • Availability of too many options
    • Scarcity of time
    • Too many users
    Today, every big and small firm is rushing towards establishing its identity on the social media platform. The only thing that the companies need is, to set manageable and measureable goals. Start with the targets that are likely to be achieved by your company. Your ultimate aim is to build customer trust and loyalty.
    So, social media is basically the user generated content and a compilation of websites, which allows people to interact and communicate online. Hope this article has helped you in drawing a clearer picture of what actually social media is all about.

    Our team of web marketing experts at Levonsys will create a SMO strategy that will give your website a good position and exposure in Social Media websites, which in turn will generate targeted traffic and also help create customer loyalty, brand identity among your targeted customers.

    Preferred Link Building Tool-Social Bookmarking

    We are all natural social beings, catering to moments of our needed “me” times. So it is obvious that the internet, the most social of all places, has a saying called ‘Social Bookmarking’. It is fairly new to the game of the World Wide Web but is ‘In’ and going strong; developing as a preferred link building tool.

    What is Social Bookmarking

    Social Bookmarking is the preferred link building tool enabling the management and storage of websites and pages. All of us net users gather together and save links to our most visited sites. We do this because it is easier to locate them and share with other interested parties. What a social site does is offer web feeds to bookmarks as usually prepared by tag groups. What makes these link builders “social” is their capability in allowing others to view your book markings. This gives others the opportunity to tag, which increases the number of users who can see pages that are of special significance to them without having to perform exhaustive searches of their own. In the same manner, web pages that have been tagged by the users and saved on the preferred social bookmarking sites appear instantly with the addition of a fresh tag.
    Distinction amongst the masses

    As opposed to linking through blogs or linking other sites, social bookmarking is the preferred link building tool for many reasons. Algorithms are the usual method used to define a website’s significance and also its contents. Social bookmarking is different in that the tool uses search engine spiders to find specific tagged content. So this particular link building tool is actually executed by a person who understands what they are searching for and why.

    The advantage of bookmarking over blog linking is its easy access to any reader of your site. If you add a simple button to your site, people can add your site to their social bookmarks to be shared with the web and other search engine spiders (very important!) with no trouble at all. As a team member with SEO (search engine optimization) Social Bookmarking can drive an increasing amount of traffic to your site with specific tagged words. By having the prospective of being a back link to your site, social bookmarking aids search spiders in finding your site without difficulty and allows them to frequently peruse and catalog the site.
    Searching through the net to find an item is not something that makes anyone’s day. The very visible and clickable buttons available with social bookmarking effortlessly takes the user to the targeted website or webpage. Tagging is the device that allows users to accumulate the sites that appeal to them and that they want to return to. The retrieval process is made simpler because the user can choose the words himself in order to execute the search.

    There is a flurry of social bookmarking sites out there now such as del.icio.us, google bookmarks, buzz, stumble, digg, and so many more. To decide on only one may be quite difficult. The good news is that you don’t have to. The more bookmarks your site has the better. So I say, “Bookmark your site at all of ‘em”.

    Our team of web marketing experts at Levonsys will create a SMO strategy that will give your website a good position and exposure in Social Media websites, which in turn will generate targeted traffic and also help create customer loyalty, brand identity among your targeted customers.