What is a backlink and why are they important? Backlinks or Inbound Links are links that are directed towards your website and are the building blocks to good Search Engine Optimization. The number of backlinks a website has is in a good indicator of its popularity or importance with search engines. Search engines, namely Google, give more credit to websites that have a larger number of quality backlinks and consider those websites more relevant in a search query.
In short, a Backlink indicates a link from another site to your website. These are also known as inbound links and their number indicates the popularity of the website. Backlinks are considered as votes by search engines: more the number of votes (backlinks) your website has, and based on the importance of websites linking back to yours, your site is assigned a trust rank.
Additionally, it is not just enough to have lots of backlinks, but, it’s also the quality of backlinks that helps in achieving a better ranking in search engines. When calculating the relevance of a website to a particular keyword, search engines usually take into consideration the number of quality backlinks to that website.
Additionally, it is not just enough to have lots of backlinks, but, it’s also the quality of backlinks that helps in achieving a better ranking in search engines. When calculating the relevance of a website to a particular keyword, search engines usually take into consideration the number of quality backlinks to that website.
Search engines like Google, Yahoo give a lot of importance to websites that contain more number of quality backlinks and also consider those websites as more relevant when compared to others in search results.
A backlink is considered as a quality link -
- If it links back to your site with the keyword which you are optimizing for.
- If the website linking back to yours has the same theme as your website.
For instance, if you have a website about hotel and you receive an inbound link from another website also containing hotel, then this backlink will be considered more relevant and of higher quality when compared to a backlink from a florist website. |
| Today, search engines watch out for websites that build quality backlinks slowly over time. Though it is quite easy to maneuver links on webpage's in order to attain a high ranking, it is much tougher to manipulate search engines with inbound links from other sites. This is also one of the reasons for backlinks gaining increased importance in search engine algorithms. Recently, search engines assessment for quality backlinks has become even tougher as there are many webmasters out there who make use of unethical techniques and deceive search engines to attain a higher ranking. These techniques are not only illegitimate but can also lead to your site getting banned. |
| Lastly, building quality backlinks could be a very time consuming and tedious process requiring a lot of patience, efforts, and also funds. However, it is a crucial step in creating any website since the quality and relevancy of backlinks can determine the success or failure of the site. |
Our link building strategy assists you on getting more excellent links from consistent sites. From researching niche and suitable sites to protecting targeted links, we present absolute answer of backlinks. We at Levonsys have a team particularly committed for backlink services that search the sites manually present the request via mail, and contact forms. We transport the links that congregate the client prospects.
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