SEO Guide Lines for Web Designers

SEO (Search Engine Optimization) is mandatory as a Web designer and what really surprised me is about 24% don’t even know what is SEO.These SEO  guide lines gives maximum information how to build and design the website and blogs.

At Levonsys, we are constantly researching and innovating with new Search Engine Optimization techniques to ensure we are giving clients the best possible SEO services, and the best possible results. Our Search Engine Optimization goals may be ambitious, but we also make sure they are achievable by using tried and tested ethical Search Engine Optimization techniques.

Why Should You know About Search Engine Optimization?

1)As a web designer or frontend developer, most on-site SEO is your responsibility.
2)If your web site is not search engine friendly, you might be losing a lot of traffic that you’re not even aware of.
3)There are several benefits of getting a high ranking site.4)SEO is also a value-added service. As a web designer/developer you can sell your SEO skills as an extended service.

 

How Search Engines Work?

Each search engine has its own automated program called a "web spider" or "web crawler" that crawls the web. The main purpose of the spider is to crawl web pages, read and collect the content, and follow the links (both internal and external). The spider then deposits the information collected into the search engine’s database called the index.

Search Engine Optimizer Resposibilities.

Each search engine has its own algorithm in ranking web pages. Understanding the general factors that influence the algorithm can affect your search result position, and this is what SEO experts are hired for. An SEO’s job has two aspects: On-Site and Off-Site.
On-Site SEO: are the things that you can do on your site, such as: HTML markups, target keywords, internal linking, site structure, etc.
Off-Site SEO: are the things that you have much less control of, such as: how many backlinks you get and how people link to your site.
This is a guide for designers and developers. The main concern is the On-Site aspects.

9 SEO Mistakes Made by Web Designers and Developers

1. Splash Page
2. Non-spiderable Flash Menus
3. Image and Flash Content
4. Overuse of Ajax
5. Versioning of Theme Design
6. “Click Here” Link Anchor Text
7. Common Title Tag Mistakes
    Same or similar title text
    Exceeding the 65 character limit
    Keyword stuffing the title
8. Empty Image Alt Attribute
9. Unfriendly URLs

Our SEO Professionals team at Levonsys performs marketing research, suggest the best search engine marketing channel like SEO, SMO, Google sponsored listings (paid listing) and how to make a SEO friendly website for your online business.

 

Web Design Company in Hyderabad

Levonsys

A Leading Information Technology (IT) firm based in Hyderabad, India. Levonsys is a firm dedicated to provide the best solutions in the IT industry.

At Levonsys, we have the skills to turn your entire online venture into a huge success. Are you looking for a website design company in Hyderabad, India with real style and visual appeal? We have the skills and commitment to make that a reality. We strive to deliver quality solutions by using technology and our vast experience. We offer services like Website Design, Branding, Flash Design, Mobile Applications, Custom Web Applications and Search Engine Optimization (SEO)

Levonsys is a 10 year old – web design & web development company, we cater and collaborate with a wide client base and business partners across the globe and offer a galore of services relating to all the sectors in the IT Industry.

Levonsys-Web Design Company in Hyderabad

Levonsys is a complete IT solution Industry - services, company offering comprehensive services to companies across a wide range of platforms and latest technologies. We can bring your project from the storyboard to reality. Utilizing the latest computer technology, combined with experience and talent in a very professional manner, we are able to weave your ideas continually throughout your entire project. We tailor each project to fit your marketing and advertising needs to give you the best range and exposure of promoting your business. We specialize in Strategy, Website Design and Web Development of Rich and Interactive Web 2.0 Applications. We build website design that helps create your company's correct brand and image to the target audience as well as bring exceptional value through outsourced website development. Our commitment is to continue to build on our past successes with providing unmatched services that are very competitively priced. We are totally committed to providing a hassle-free experience and excellent customer support.

Our aspiration is to make you, our customer, very happy while establishing long-term relationships and loyalty. Levonsys makes build a virtual image, your corporate image! You need a professional who knows how to put you in value. Why deprive you of advantages that we can offer you? Our team is built on creative professionals with a good eye catching designs, technical skills and their ability to create anything you can imagine, utilizing cutting edge technology and software to complete your project within budget and schedule. Please check out our portfolio presenting our latest work, if you like our projects please contact us and tell us more about your company and your needs, and we will contact you in order to provide you with the best services you can get.

Techniques to Increase Page Views on Your Blog

  Techniques to Increase Page Views on Your Blog

1. Highlight Related Posts – one of the more common practices of bloggers to encourage readers to read multiple pages on their blogs is to to highlight related posts at the end of your article. You’ll notice that i presently have a list of 5 posts at the end of each individual page that suggests other posts that readers might find useful This list is generated by a WordPress PlugIn. Those of you using other blog platforms might find similar plugins for your own system or might like to manually suggest related articles at the end of your posts.

2. Interlink within Posts – a similar but perhaps more effective technique is to highlight relevant posts within the content of your posts. If you’re writing a post that mentions something similar to what you’ve written before simply link to your previous post from within your article. For example I’ve written about this technique previously in a post on increasing the longevity of key posts.

3. Highlight Key Posts and Categories in your Blog’s Hotspots – I’ve often mentioned that the hottest posts on this blog are those highlighted in my top three menus. Specifically it is those in the top left hand box at the top of this page that are always at the top of my most read post statistics. Depending upon the goals of your blog – you may wish to fill your blog’s hotspots with ads or affiliate programs – or you may want to highlight key posts that are central to your blog and which will hook readers into what your blog is about (thereby increasing page views). Highlighting your category pages is also another similarly useful technique to encourage your readers to find more posts on the same topic. To explicitly name what your category is can also be useful. ie rather than just having the category name at the end of the post – try something like ‘read more posts like this in our ((insert category name)) category’ or ‘filed under ((insert category name))’ etc.

4. Compilation Pages – Extending the previous idea about highlighting key posts you may wish to use posts in these positions that sneeze readers not just to one post on your blog but many. The best example of this on ProBlogger is my Top 20 Posts at ProBlogger post which is in my top left hand menu. This post, as the name suggests, suggests 20 posts on my blog that readers might like to read. I know that this is a post with immense power on this blog and that many first time readers use it to bounce into all corners of my blog. One or two new readers have fed back to me that this page and the pages that it linked to was the reason that they became hooked on ProBlogger. Every post they read added to the chances that they would become loyal readers.

5. Series – While you need to be a bit careful with writing series of posts over periods of time, they are a great way to keep readers coming back and once they are complete to have them surf through multiple pages on your blog. The most popular series on this blog is my Adsense for Bloggers series which leads readers through 8 posts. I know many readers progress through this series because I occasionally get a series of comments from a reader who is obviously progressing through it – 8 comments over 30 minutes or so as they comment on each post. Don’t just do a series for the sake of increasing page views of course – this can really frustrate readers but use them on longer posts or when you’re genuinely wanting to interact with a larger topic over time.

6. Excerpts on Front Pages – I know there are a segment of ProBlogger readers that detest seeing excerpts (extended entry feature) on blog front pages and are very cynical that it’s just a ploy to get more page views. While I personally like using excerpts on front pages it is not about page views for me (although I guess it is a side benefit of it). Personally using excerpts in this way is more about keeping my front page manageable and highlighting multiple posts on the front page. ie if a reader can come to my blog and see not only the last post but the title of the second and maybe even the third post then they are more likely to explore more than just the last thing you’ve written. I tend to only use the extended entry feature on longer articles and allow shorter ones of a paragraph or two go up on the main page – unless I either forget or see the post as an important one.

7. Excerpts in RSS – Once again there is always debate over this topic of full or partial RSS feeds. I know some bloggers main purpose in partial feeds is to get bloggers directly onto their blog – thereby increasing their impression/page view count. While this is certainly a benefit of partial feeds it is not my own reason for using them. Rather I use them for copyright protection and to stop people scraping my full content onto their site’s via RSS. Whatever reason you choose to use partial/excerpt feeds – you should also realize that doing so will cause some readers to unsubscribe to your blog completely. I know in going only with partial feeds that there are some other bloggers who refuse to visit my blog – this is a cost/benefit scenario that individual bloggers need to weigh up.

8. Enable links in RSS Feeds – Another way that I know a couple of bloggers use to get RSS readers to actually surf to their blogs is to enable the ability to post html/links in their RSS and then using links to previous posts in their blog, especially in the first paragraph or two of their posts. This is not a technique I’ve tried but I know of one blogger who swears by it and says it significantly impacted the number of visitors to his blog from RSS as well as the number of pages that they viewed.

9. Search Function – most blog blog platforms have the ability to use a search feature on your blog which enables users to search your blog for keywords. This feature obviously helps your readers to locate other posts on your site and as a result increases the potential for a multiple page view visit.

10. Build an Interactive Blog – one way to get readers coming back to your blog many times over a day is to have a blog that people want to interact with. I know some ProBlogger readers visit this site at least 10 times per day just so that they can engage in the conversation that happens in comments. Since I added the ‘subscribe to comments’ feature on this blog I’ve noticed some readers coming even more than normal – this can only be increasing page view levels as people return throughout the day. I’ve written (some time ago now) a few ideas on interactive blogging here and here.

11. Quality Content -This should go without saying but needs to be reinforced. Obviously if you write quality content your readers will want more of the same. Useful, original and interesting content should leave your readers hungering for more. Work on the quality of your blog and you’ll find that things like traffic levels and the numbers of pages being read should look after themselves and be on the rise.


At Levonsys we use cutting edge, targeted Search Engine Optimization and Search Engine Marketing techniques to maximize relevant traffic to your web site. Our SEO strategies are dynamic and designed to produce long-term results.






 

5 Most Important Rules for Search Engine Optimization

Search Engine Optimization is one of the most important sources of traffic nowadays, and absolutely all web masters and site owners employ a few tactics to gain better positions on Google Search and other search engines and get more traffic from them.

Here are the most important rules (or, you could say, guide lines) that will help you achieve success in your SEO efforts and get your site ranking high in any search engine for almost any keywords.

Put readers before crawlers. A lot of people are trying so hard to get the search crawlers on their side and achieve the best search engine search page positions that they forget their main goal, which is to get visitors. Returning visitors are the most important thing for any web site, without them your site will be a passing fad, even if it seems successful for a while. These visitors will tell others about your site and link to you, which will keep bringing you traffic long after the search engines drop your articles from their first pages.
Making human visitors and readers a priority is also important because search engines themselves consider them a part of a good website

Use keywords correctly and effectively. As you may already know, keywords are very important for SEO. Without them being positioned well throughout your site and articles, search engines would not know for what search term to rank you and would just rank you randomly for various words found in your posts, which will get you traffic, but not targeted one that can be converted into leads and sales.

Choose quality over quantity when it comes to content. If you have to choose between 10 interesting articles that people will want to share with others and 100 average to bad articles that provide no new or useful information, you will be much better off choosing the first option.
Use Image Search Optimization. Image Search Optimization is a relatively new branch of SEO, but it’s still very effective. Google Image Search alone gets more than 200 million searches per month, and you can get a part of that traffic, too. Amazon does it and gets millions of new users that would otherwise never find their site.
Get quality backlinks.Once you have done all of the above, the only thing you have left to do to boost your rankings is get links to your site and pages. The links should be anchored by the keyword you want to rank for, but it’s OK if it’s just a “click here” link from a site related to your article.

The best links are those created by your readers on their blogs and various social networks, as they’re the most trusted and also generate a lot of direct traffic. You can also buy links or ads on other sites,

At Levonsys, we have the skills to turn your entire online venture into a huge success. Are you looking for a website design company in Hyderabad, India with real style and visual appeal? We have the skills and commitment to make that a reality. We strive to deliver quality solutions by using technology and our vast experience. We offer services like Website Design, Branding, Flash Design, Mobile Applications, Custom Web Applications and Search Engine Optimization (SEO).

Website Design and Development Company Texas And Hyderabad

Levonsys is a complete IT solution Industry - services, company offering comprehensive services to companies across a wide range of platforms and latest technologies. We can bring your project from the storyboard to reality. Utilizing the latest computer technology, combined with experience and talent in a very professional manner, we are able to weave your ideas continually throughout your entire project. We tailor each project to fit your marketing and advertising needs to give you the best range and exposure of promoting your business. We specialize in Strategy, Website Design and Web Development of Rich and Interactive Web 2.0 Applications. We build website design that helps create your company's correct brand and image to the target audience as well as bring exceptional value through outsourced website development. Our commitment is to continue to build on our past successes with providing unmatched services that are very competitively priced. We are totally committed to providing a hassle-free experience and excellent customer support.

Website Design

• Levonsys is a dynamic company specializing in innovative web design with powerful functionality for better online business. Its creativity and natural flair for blending originality with functionality sets it apart from its competitors.
  Our team of experienced web designers in Hyderabad with a history of producing quality custom designed web sites. All the web sites that we design are individually tailored to meet our client’s requirements.
  Levonsys provides you professional web designing and website development services, offshore website designing, Internet application development, graphic designing, ecommerce website development, php mysql developers India, flash designers Hyderabad, India web design.
  
  
  

  Mobile Applications

  Levonsys has been successfully providing unmatched outsourcing solutions in several mobile enterprise applications and consumer applications for iPhone users. Levonsys iPhone Center is specialized in providing rich mobile applications using the iPhone SDK. We have expert programmers, who have continuously given successful results in iPhone Application Development, iPhone Mobile Application, and iPhone Programming. We have stronghold in making third party iPhone applications.

  
  

  Software Development

  Levonsys is an international Software Development and Outsourcing company, with a pool of highly skilled and trained professional working around the globe. We focus on business applications, IT Services, Outsourcing and Application Management.
  
  

  PHP Development

  PHP script is the obvious choice of web developers for building dynamic web pages. PHP is widely used open source general-purpose language most suited for building dynamically generated web pages. As an alternative to ASP scripting, PHP offers many benefits over and above the .NET platform. PHP is also part of the most famous and popular LAMP platform (Linux, Apache, MySQL, PHP). Using LAMP as well as the combination of PHP and other technologies, we can offer you the following services.
  
  

  .Net Technologies

  Levonsys’s .Net CMS Programming offers an open architecture that allows easy integration and of third-party ASP.NET controls and pluggable modules. Levonsys has many years of endeavor to produce maximum results for your desired programming work. You can get technology heights at Levonsys for its creativity and capability.
  
  

  Flash Design

  Flash has evolved from a gimmicky animation technique to a sophisticated software platform that has paved the way for a whole new generation of engaging websites.
  We have invested a lot of time and effort in putting together a talented team of individuals with the ability to utilize Flash to its full potential.
  
  

  e-Commerce

  We build ecommerce websites and applications that will help you grow your online business. Custom layouts, Custom shopping cart development, complete ecommerce solution, custom database driven applications, content management system - and a solution that would manage all your online business needs.

  
  
  
  

Top 10 Free Twitter Tools

    Twitter is one of the top social networking platforms. Individuals and businesses can both benefit from using Twitter for sharing updates, news, and marketing. Here are the top ten tools and resources to help Twitter users find followers, manage multiple accounts, and get the most out of their Twitter experience.

Bit.ly

    Bit.ly is a popular URL shortening service. If you register for Bit.ly, you can add multiple Twitter accounts to your Bit.ly profile. Anytime you shorten a URL through Bit.ly, either by going directly to their website or using their bookmarklet, you have the option to send that URL in a tweet using a specified Twitter account without having to login to Twitter.

Twitter Advanced Search

    Twitter Advanced Search allows you to search for keywords and trends that have been mentioned in tweets. You can specify exact phrases, exclude certain words, language, to or from certain members, from users in specific locations, the date range of the tweets, whether they are asking a question, if the tweet contains links, and include or exclude retweets. On a personal level, you could search for local people who share a common hobby, or on a business level, you could find a potential customer based on their interests. There are lots of great uses for advanced searches.

Twitter Lists

    Following too many people, and missing out on tweets from some of your favorites? Instead of having to purge your Twitter following, now you can simply create lists and add the people that you want to follow more intently. So if you want to catch up on your friends’ tweets, celebrity tweets, or tweets on a particular subject, you can create a custom list which can be shared with the public or private to only you. If you’re not sure who to add to lists on a particular topic, you can check out sites like Listorious that keeps track of the best Twitter lists on almost every topic.

Social Oomph

    Social Oomph (formerly TweetLater) is a free service that lets you set up auto following of anyone who follows you, auto Direct Messages (DM’s) to anyone who follows you, and scheduled tweets. In terms of auto DM’s, keep in mind that many people consider them spam. So if you choose to send them, don’t just blatantly promote your website. One idea is to throw out a question. If you go with that, be sure to check your messages so you can respond to anyone that answers. That response could be the opportunity to share a link, product, or service, assuming it is valuable.

Twitter Karma

    If you choose to auto follow those that follow you, you will want to periodically prune the list of Twitter members that you are following. Who do you want to stop following? How about the Twitter members who use automated following software to boost their numbers – they will follow you, anticipating you to follow back, then they will unfollow you. Twitter Karma will show everyone you are connected to on Twitter, and whether it is a mutual following, you are following them only, or they are following you only.

Twellow

    Looking for people to follow who are interested in the same things that you are? Twellow is one of the easiest to navigate Twitter directories. You can browse through specific categories or search for specific keywords in Twitter bios. I would also recommend adding yourself to these directories with an extended bio including more information about yourself, your websites (if applicable) and other social network profiles where people can find you.

TwitterCounter

    TwitterCounter is a great tool to see how many people are following you over time, so you will be able to tell if your numbers are going up or going down. You can see the top 100 Twitter members in a particular region as well as search for members with particular keywords in their Twitter bio. As an added bonus, you can view the stats for each member in the search results. If you are trying to build followers, follow members that have an even ratio of following vs. followers, as these are members that auto follow everyone back.

Tweepi

    Tweepi allows you to enter the username of a Twitter member and see statistics about that members’ followers such as their number of followers vs. following, how many times they retweet others, how many times they are retweeted, when they last updated, how many times they reply to others, and where they are located. This can come in handy if you find a Twitter member whose followers would also be interested in your tweets.

TwitterFeed

    TwitterFeed is a service that allows you to automatically tweet new RSS items to one or more Twitter accounts. For example, if there is a blog that you find you always want to tweet their latest articles, you could put the RSS feed URL into TwitterFeed, and it would publish a tweet every time a new article has been added. This is a great way to always have interesting content for your Twitter followers automagically flowing through your Twitter feed.

HootSuite

    HootSuite is one of the top Twitter management tools. It allows you to manage multiple accounts in a tabbed interface, and under each account you can have multiple columns to keep track of mentions, direct messages, lists, keyword searches, and more. You can also shorten URLs in the HootSuite dashboard, and keep track of the statistics for tweets with Ow.ly URLs.

    Our team of web marketing experts at Levonsys will create a SMO strategy that will give your website a good position and exposure in Social Media websites, which in turn will generate targeted traffic and also help create customer loyalty, brand identity among your targeted customers.

Levonsys

Email: sales@levonsys.com | Website: www.levonsys.com

5 Ways to get Higher Ranking in Google Instant

    Google Instant has not killed SEO by any means, despite the rumors. It has simply changed the approach that search engine marketers must take in order to get websites to appear higher in rankings and with their best foot forward. Here are some ways that you can ensure better rankings in the new Google Instant.

1. Include a Keyword in Your Brand Name
    If you’re just starting out, you are in luck. Get your primary keyword in your brand name (preferably as the first word), and you will be halfway there, as the first results of the first keyword word entered into searches will probably attract a lot of clicks, especially if your brand dominates the first few results.

2. Include Google Suggest as a Keyword Research Tool
    Considering that highlighting a Google suggested term will bring instant results, targeting the terms that come up for your primary keyword is now more important than ever.

    In some cases, tailoring your keyword for the most popular phrase (instead of just one keyword) might be a better route, as typing in SEO leads to Google Suggest and Instant opting to show results for the next popular phrase, SEO tips instead of just SEO, putting that single keyword at the bottom of suggestions.

3. Get Locally Optimized for Generic Keywords
    If your business has physical locations in one or more regions, now is the time to apply local search marketing to your website and your brand, both on-site and off-site. 73% of searches are for local content, which means you will want to make sure your business comes up instantly, showing people exactly where you are located.

    Another interesting change with Google Instant comes for the localized keyword phrases. Since Google knows where people are searching from (whether or not personalization settings on or off), they don’t even need to enter keyword plus a city, if they type in type in just the keyword, they will be receiving instant local results when applicable without having to add on the city in their search.

4. Make Sure Your Online Reputation is Clean
    Two of the new Google Instant features is the “Something Different” and “Pages similar to” sections in the left sidebar and beneath the first 10 search results. If someone is looking for your brand, and you have some negative entries in the top 5 to10 results, chances are they will be easily tempted to check out your competitors instead.

    By having lots of positive online presences online (such as local search profiles, social media profiles, blogs, subdomains, etc.), you will be able to push down those negative results so that you will make a good first impression with your top 10 search results.

5. Dominate Search Results with Multimedia
    It doesn’t matter whether your brand is a business or just yourself. Producing a wide variety of content will ensure that when someone types in your name or brand, they will only find you!

    Our SEO Professionals team at Levonsys performs marketing research, suggest the best search engine marketing channel like SEO, SMO, Google sponsored listings (paid listing) and how to make a SEO friendly website for your online business.

Levonsys

Email: sales@levonsys.com | Website: www.levonsys.com