Monday, October 18, 2010

Mobile Website Optimization


    Optimize your mobile website to boost your sales. When we refer to optimization the first thing that comes to our mind is SEO. We know and understand that this will help us improve traffic. But, we many times ignore mobile media. That a large number of people use mobile phones for internet and are many times frustrated when unable to find a site they want to go through or when the site looks blur on mobile browser. One should always keep in mind that search engines work not the same for mobile phones. However what can be effective is good short content like a sales line.

    Mobile media refers to a vast area of non-voice or SMS activities of mobile. It mainly covers four categories like downloading, entertainment, non voice/SMS communication and informational. Mobile phones with their user friendly internet applications are becoming popular among the people. A large increase in the number of mobile internet users has been noticed. 

    More and more people have started using the internet on their mobile phones rather than home or office computers. More than 550 million people use mobile phones in the US, it proves that mobile internet users should not be ignored while making and optimizing a website. Mobile websites should be visibility centered rather than content or information.  Mediums providing with instant value like ring tones, screen savers, free game or discounts in coupon forms for a product or service should be emphasized on. Quality formatting as well as clear site appearance on the various mobile browsers is equally important.

     Here are a few tips for getting your mobile set up to speed, both for visitors as well as search engines:
  • Audience Need - Determine why your visitors are visiting your site and prioritize your site relevant to your user's needs.
  • Simplify - Keep your mobile site simple; computer users can afford both the bandwidth and the system processing required for the latest whiz-bang technologies, mobile users cannot.
  • Images Optional - Again, mobile use means less bandwidth, so don't keep your visitors waiting for pages to load by using large or excessive images.
  • Sub-Domains - Your visitors are used to your brand; mobile.yoursite.com is still better than yoursite.mobi, so keep it that way.
  • Testing - Your users should not be your website testing crew; test your site with mobile devices and emulators, and when you're done, test again.

    We at Levonsys have been successfully providing unmatched outsourcing solutions in several mobile enterprise applications and consumer applications for iPhone users. Levonsys iPhone Center is specialized in providing rich mobile applications using the iPhone SDK. We have expert programmers, who have continuously given successful results in iPhone Application Development, iPhone Mobile Application, and iPhone Programming. We have stronghold in making third party iPhone applications.

Levonsys


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