Thursday, August 18, 2011

Differences Between Web 1.0, Web 2.0 & Web 3.0

Web is a hypertext system that operates over the Internet. The world of internet is constantly evolving with the new technologies being developed to enhance the experience of users. There  are till-date three versions of the web that are in use and there is much confusion regarding Web 1.0, Web 2.0 & Web 3.0. This write-up aims to clear all these confusions by discussing various aspects.


The Basic Differences

Web 1.0 : Web 1.0, or web, is a stage of the World Wide Web, linking WebPages with hyperlinks. The only feature of Web 1.0 was “to read”.  The shopping cart application comes under the category of Web 1.0.
Shopping cart applications is widely used in e-commerce to assist people with online purchasing. This version of web widens the exposure for online service providers and users, removing all geographical restrictions.

Web 2.0 : Berners-Lee describes Web 2.0 as a “read-write” web. This idea was introduced in 1999, to contribute content and interaction with other web users. Earlier, the users wanted to get more involved in the information provided to them. Hence, it satisfied the reading, writing and publishing needs of users through live-journals and blogging. The dramatic shift from Web 1.0 to Web 2.0 can be interpreted as a result of drastic advancement in technology. This change in technology included broadband, improved browsers, AJAX, rise of Flickr, YouTube, Facebook and other interactive and innovative websites.

Web 3.0 : Web 3.0, as an extension of web 2.0 evolved by adding one more feature to read and write, that is ‘Execution’. Berners- Lee explained it in simpler terms by referring it as semantic markup and web services.
Semantic markup refers to the communication gap between human, web users and computerized applications. Through Web 3.0, data can be filled in a form that is accessible to humans through natural language and can be interpreted by software applications easily.

Web service is a software system designed to support computer-to-computer interaction over the internet, which usually takes the form of an Application Programming Interface (API). There are thousands of web services over the internet among them, the most popular is Flickr-A photography-sharing website, wherein users can search from a large database of images. Through the combination of a semantic markup and web services, Web 3.0 provides an effective application communicates directly, and makes the search for information broader through simpler interfaces.

Now the use of web is not confined to technical experts only, rather it has widened the scope for common internet users. With the evolving features mentioned here, even a school going kid can have an easy access to web and use it for multiple purposes.
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Levonsys is a 10 year old – Website Designing and Website Development company in Hyderabad, India and Texas USA. We cater and collaborate with a wide client base and business partners across the globe and offer a galore of services relating to all the sectors in the IT Industry.



How to Create a Full Flash Search Engine Friendly Website

The internet revolution has give rise to a spate of websites catering to the needs of knowledge, business, and entertainment sectors, and so on. In such a case, it is essential to have a distinct identity and that is where Search Engine Optimization comes in. Search Engine Optimization is the technique that puts a spotlight on websites existing in the vast realm of the World Wide Web. But promoting a website having full of flash elements in such way can be challenging at times and certain guidelines that must be followed for this including:

Using Flash Smartly

Flash content makes a great impression on the viewer but adds to the loading time of the webpage. Heavy images also increase this time so it is recommended that image tags are used and these can be filled with relevant keywords for promotion.

Keeping It Simple

Even if the website has flash elements, the emphasis should be on keeping it simple and clean. The flashing images and animations should be easy on the eye so that the viewer stays on the website.

Enhancing Keyword Density And Relevance

Have a proper density of keywords in the written text and the associated tags to attract more traffic to the website. If this is done properly then there is no stopping the website from being SEO friendly i.e. ranked higher in the search results.

Keeping It Light

Do not use scripted applications, languages like Java as they increase the loading time and irritates the users as some of the applications may not be installed on their PC. Do not give the viewers a chance to leave the website due to this.

The Power Of Indexing

Indexing is another technique that improves navigation and layout of the websites. Such websites are very SEO friendly and preferred by users as they know get to how to effectively browse through the pages. Ideally the indexed contents should be aligned to the left for better access.

Knowing The Server

Last but not the least; it is essential to know on which server, the content will be posted. If the content on websites is restricted due to the servers not working at all times then it is useless to post the content in the first place.
With the growing number of websites on the internet it is becoming more crucial to evolve the SEO web designing techniques by all means- whether it by improving indexing, tag content or keyword usage. By following these guidelines it becomes much easier to design a full flash website that is friendly for the users and in terms of search engine optimization.

Website Design Hyderabad 

Levonsys is a 10 year old – Website Designing and Website Development company in Hyderabad, India and Texas USA. We cater and collaborate with a wide client base and business partners across the globe and offer a galore of services relating to all the sectors in the IT Industry.


Tuesday, August 16, 2011

Tips To Effective SEO Usage

In the current era of internet, SEO has come up to be a significant concept in World Wide Web.  Search engine optimization (SEO) is the process of improving the visibility of a website or a web page in search engines. But there exists certain ways and means of conducting SEO that makes it more effective and feasible.

Use Of Keywords

Use of keywords is very important in SEO. In any kind of internet campaign, keywords play a very important role in increasing the visibility and prominence of your webpage. But a lot depends on the accurate usage of keywords in the right places in your Internet campaign. Again it is often seen that all the top and common keywords are already dominated by authority websites. These sites that have been around for sometime now, have garnered a loyal following, have accumulated a great number of links, and already displaying qualitative content. Therefore, to compete with such websites by means of same keywords would be a tad difficult but not exactly a lost cause. This is the primary method of pulling audience to your website and thus requires a whole-hearted effort.

Use Of Original and Quality Content

Again the generation of original and qualitative content is another vital aspect in SEO. The use of copied and duplicate content should be avoided at all costs. Innovative and new content should be worked out that would generate interest among the people and also encourage them to share it with their friends.

Adopt White Hat Search Engine Optimization Techniques
The white hat search engine optimization techniques refer to the good practice in SEO. The black hat techniques denote the wrong methods in SEO that should be avoided at all costs. It is better to be on the safe side than be sorry later.
Arrange Links In Natural And Logical Way

The links for the website should be thought out logically and naturally. You should think about how people would normally link to a website that they genuinely like. Mostly it is seen that they would link using the site’s URL for the anchor text and not an obvious keyword. In this way, they can link to it more than a couple of times within just one webpage.

Remain Updated

Finally, the best tip for SEO secrets that you can learn is always to remain updated with the developments in this domain. The rules or best practices in search engine optimization continuously keep on changing. Therefore, in order to know the current trends in this domain, you should constantly keep yourself updated by reading SEO blogs, participating in Internet marketing forums, and subscribing to newsletters about the topic.
Thus, using the above mentioned SEO tips can give your website or online business a good fighting chance in the maze of several websites on the internet.
  
Our SEO Professionals team at Levonsys performs marketing research, suggest the best search engine marketing channel like SEO, SMO, Google sponsored listings (paid listing) and how to make a SEO friendly website for your online business.

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Email: sales@levonsys.com | Website: www.levonsys.com

Trends In Web Development

Website development has undergone a paradigm shift that has made the field very exciting for techies and increased the commercial viabilities of WWW for small, mid and large sized businesses across the globe. Herein we will discuss some of the time-tested initiatives that are on the hot-spot for being dynamic, scalable and highly effective at the same time.


Marketing on the WWW

This includes the creation of customized websites, online mailers, landing pages, back linking, online listings and social networking to build a strong business network that drives sales while improving visibility in face of stiff competition. Tracking the success of a marketing campaign has also been made easier by monitoring number of clicks, checking the usage of search terms, and impressions as well as page visits.

Social Networking

An offshoot of internet marketing, the use of social media for enhancing business presence is gaining popularity due to the wide reach at lower cost. It helps in positioning the business where it matters the most while giving an interactive platform for potential customers. What’s more, the search engines are able to index the content on websites that were earlier considered for entertainment purposes only like YouTube, Twitter etc. meaning more options for visibility.

Mobile Devices: The In Thing

It is now that businesses have realized the power of reaching out through mobile devices for spreading their business and maintain relationships. The current initiatives in mobile marketing campaigns, mobile application development and advertising will continue to increase in the coming years.

Search Engine Optimization (SEO)

If the last few years can be considered as an example then they clearly show how SEO technologies are set to increase in the times to come. Though companies are relying on added services to increase prominence on the net, Search Engine Optimization continues to rule the roost for increasing website rankings.

Marketing Content: Offering Information and Value

Content whether it is in the form of articles, images, videos or links, has emerged as a powerful tool in changing connectivity and bringing businesses together. Having two-fold benefits in the form of web syndication to form relevant connections along with spreading of info regarding latest industrial developments, Content Marketing will remain a major source of attracting visitors and increasing search engine rankings.
These trends will continue to be very effective in the times to come and growth is expected in terms of new technologies that will be introduced to deal with the demands. So while on one hand, the developers need to focus on gaining expertise in delivering these solutions, the businesses need to optimize such facilities on their websites to make the most of going online for getting the maximum benefits.

Website Design Hyderabad 

Levonsys is a 10 year old – Website Designing and Website Development company in Hyderabad, India and Texas USA. We cater and collaborate with a wide client base and business partners across the globe and offer a galore of services relating to all the sectors in the IT Industry.



Online Tools for Website Testing

A website is actually a display window for a company or a firm. Creation of a website does not put an end to your task. It should be tested properly because easy navigation of a website is sure not only to retain the existing users but attract new ones too. For the same, you need not download latest software on your PC’s. To make this task easier and convenient for you, there are a lot of online tools available on the Internet. Read ahead to know them…
Commonly Faced Problems and Tools Available
  • Slow Loading Time
    If a site takes longer time to download, it can be really frustrating and annoying for the user. The two tools to identify the cause for this problem are YSlow – a Firefox extension and option of timeline built in Google chrome.
  • Browser Incompatibility
    Whether the website is fully functional on all the web browsers can be also be checked through various tools such as Adobe Browser Lab and IE Tester. Adobe consists of a tool called BrowserLab that displays the webpage of the URL you specify and checks it on a range of browsers, which includes Firefox 2, 3 and 3.6 (Windows & OS X), Chrome 3 (Windows), Internet Explorer 6, 7 and 8 (Windows) besides others. With IE tester, you can check your website compatibility on all the versions of Internet Explorer ranging from 5.5 to 9.
  • Javascript Errors
    In case any element on the website does not work, choose the option error console in Firefox. You can go to the tool option in the menu bar and click on error console. Press on the clear button and refresh your page. Or you can also install Inline Code Finder for Google Chrome or Firefox browsers. Go to the run option and all the inline events as per their nature will get outlined and color coded. It will display a score and lesser the score the better scripting.
  • JQuery Conflicts
    Javascript errors and library conflicts are some common issues in functioning of the websites like between JQuery and Scriptaculous. In case two libraries that utilize the same selector, then jQuery should be placed into noConflict mode to make the process hassle free.
So, if you want to check the proper functioning of your websites, make use of these online tools, which helps in saving your time and effort.

Website Design Hyderabad 

Levonsys is a 10 year old – Website Designing and Website Development company in Hyderabad, India and Texas USA. We cater and collaborate with a wide client base and business partners across the globe and offer a galore of services relating to all the sectors in the IT Industry.


Web Development Lifecycle (WDL)

Web development is a complicated affair and to make it easy, web developers have to come up with various techniques and processes. When a client invests in a Web Development Company, he expects to get the value of his money. And this is possible, only when the web development company that has took up the project follows the main steps of web development lifecycle. This web development lifecycle acts a point of reference between the client and the company for determining the status of the given project.

http://weblinkindia.files.wordpress.com/2011/01/facts-about-web-development-lifecycle.jpg 
The identifiable phases involved in web development lifecycle are:

Business Analysis by Initial Consultation

Understanding the client’s business and determining the needs for development of website can surely help a web developer in developing a business model i.e. the website for promoting business and generating revenue. It also helps in identifying the end users or the target audience that the website would cater.

Architecture of the Website

In this stage, a developer must figure out the requisite hardware and software that can be used for delivering the web applications. This includes choosing the most suitable operating system, web and application development language, database management system (DBMS), and hardware / hosting environment. These applications must support the final website, so take into account the visitors count, web traffic, growth of data volumes and most importantly its functionality.

Content

Information architecture forms one of the major aspects while developing the websites. Content, whether it is textual or graphical, needs to be developed properly and incorporated in the website. Clients provide a functional specification or a blueprint, which describes the website from readers’ end and the way of structuring the content in certain sections. As per the needs and offerings, a client provides the developer with relevant content to be integrated in the website. Besides, the client has full liberty to alter or change the content at any stage of website development or even after that.

Development

This step accounts to implementation. Now it’s the time to transform your plan into a website. With the help of hard core programs; source code, content and data file are integrated into a single module. So, a detailed design is transformed into an actual website.

Testing

Testing of the website is done at various levels. It includes:
  • Load testing
  • Cross-browser compatibility testing
  • Resolution testing
  • Integration testing
Through W3C consortium, validation of the pages is done.

Marketing as well as Maintenance

Now, web pages are optimized and Meta tags are incorporated. Frequent updating of website keeps the website fresh and high on ranking. Apart from this, error maintenance and bug fixes are done.

The above mentioned stages accounts to the web development lifecycle. And a web developer must follow the above mentioned steps to develop a website that make the right impact for the client’s identity and business.

Website Design Hyderabad 

Levonsys is a 10 year old – Website Designing and Website Development company in Hyderabad, India and Texas USA. We cater and collaborate with a wide client base and business partners across the globe and offer a galore of services relating to all the sectors in the IT Industry.